Category Archives: Hong Kong

Ideas Inspiring Innovation | Logos that pay tribute to roofs

Posted on August 3, 2011 by

Open your eyes, look around you. Nature has it all, in plenty abundance! Shapes, color, texture, smell, and a myriad of other qualities that can readily inspire us. From cars, planes, home appliances, electronic gadgets, even zippers and velcro… An … Continue reading →

Posted in Hong Kong, Spain | Tagged , , | Leave a comment

Brand-Building | The Asian perspective. Is it really that different?

Posted on June 26, 2011 by

A fascinating insight into Asian Brands and their branding challenge. The argument that often surfaces is why is it that the world’s region with the highest economic growth produces so few global brands. Make that internationally-recognizable, as some Asian brands … Continue reading →

Posted in Asia, Brand-Building & Culture, China, Hong Kong, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, Vietnam | Tagged , , | Leave a comment

Logo & Corporate Identity | Waving flag doppelgängers [3]

Posted on June 9, 2011 by

We live in a visual world, where every logo, symbol, sign, coterie of words with interesting fonts and even a single letter, has a meaning, and is used to communicate a message. This is all part Semiotics, the study of … Continue reading →

Posted in Australia, Belgium, Canada, China, Croatia, Germany, Hong Kong, Indonesia, Italy, Kuwait, Russia, Spain, Switzerland, Turkey, UK, USA | Tagged , , | Leave a comment

Logo & Corporate Identity | Waving flag doppelgängers [2]

Posted on June 9, 2011 by

We live in a visual world, where every logo, symbol, sign, coterie of words with interesting fonts and even a single letter, has a meaning, and is used to communicate a message. This is all part Semiotics, the study of … Continue reading →

Posted in Canada, China, Croatia, Germany, Hong Kong, Indonesia, Kuwait, Russia, Switzerland, Turkey, UK, USA | Tagged , , | Leave a comment

Brand Building | Color meanings across cultures [Orange]

Posted on June 6, 2011 by

Further blogposts on the subject of intercultural brand-building and the role of color. It never fails to peak my interest, as the human race has been communicating through signs, symbols, shapes, and colors throughout history. And it never ceases to amaze … Continue reading →

Posted in Australia, Brand-Building & Culture, China, Hong Kong, India, Innovation & Brand Strategy, LIberia, Portugal, Spain, Taiwan, The Netherlands, Zimbabwe | Tagged , , , | Leave a comment

World’s Top Brands 2011 | Fastest Growing Brands

Posted on May 27, 2011 by

The same Millward Brown report on the World’s Top Brands for 2011 also included brands with the highest brand value growth. These are brands on the rise, and for the first time include the Social Media juggernaut, Facebook. With a … Continue reading →

Posted in Brazil, China, France, Globalization, Hong Kong, UK, USA | Tagged , , | 1 Comment

Quotes + Thoughts | On memory trigger

Posted on May 16, 2011 by

Have you ever noticed that a particular scent can bring to mind a rush of vivid memories? The smell of cookies baking might remind you of spending time at your grandmother’s house when you were a small child. The scent … Continue reading →

Posted in China, Hong Kong, Quotes & Thoughts, Singapore, USA | Tagged , , | Leave a comment

Logo & Corporate Identity | Origami doppelgängers

Posted on April 18, 2011 by

If you think logos and corporate identity and any other brand logos are truly original these days… think again. There’s plenty company, the world over. Whether doppelgängers, look-alikes, wannabes, copies, or plain plagiarism, similarities abound. Sheer coincidence? Or copycats? Hey, in … Continue reading →

Posted in Brazil, Germany, Hong Kong, Portugal, Switzerland, UK, Ukraine | Tagged , , | Leave a comment

Logo & Corporate Identity | Birds in flight doppelgängers.

Posted on March 28, 2011 by

Different organizations brought together via similar language of color and shape, communicated through their corporate logo. Sheer coincidence? Or copycats? Hey, in the era of internet, anything is possible! An ever changing, ever amassing encyclopedia of visual identity is just a … Continue reading →

Posted in China, Ecuador, Hong Kong, USA | Tagged , , , | 2 Comments

Lighter Side of Branding | G.O.D. is in the details

Posted on March 26, 2011 by

Another interesting project from Hong Kong-based retailer, G.O.D. (Goods Of Desire) (see my previous posts) renowned for its unorthodox selection of goods. Periodically G.O.D. is involved in interesting projects, like this one: a Jeepney commissioned for their store. Jeepneys are … Continue reading →

Posted in Brand-Building & Culture, China, Hong Kong, The Philippines | Tagged , , , | Leave a comment