Brand Storyteller & Wordsmith
Professional brand strategist, creative writer and copywriter. with over 20 years experience. Diverse pool of clients, industries and organization size, from Start Ups, SME’s, Non Profit Organizations, and Multinational Companies.
Article Writing, Print Ads, Annual Reports, Company Profiles, Marketing Collateral Material, Newsletters, Website & Blog Content, Naming & Corporate Identity Development, Brand Guide Books, Instruction Manuals, Press Releases, Audio Visual Scripts, Training & Presentation Materials, and Translation.
Project: New Airport Hotel opening. Client: Choice Hotels
Project: O Mighty Land Campagn. Client: WWF (World Wildlife Fund)
Project: HP Inket Worry Free Campaign (1). Client: HP
Project: HP Inket Worry Free Campaign (2). Client: HP
Project: Visa Electron Debit Card Launch. Client: LippoBank
Project: HP Toner Promotion. Client: HP
Project: Office Move Announcement. Client: TNT Logistics
Project: New Savings Product Campaign Client: Lippo Bank (now part of CIMB Niaga Bank)
Project: Bank Recovery & Recapitalisation Campaign. Client: LippoBank
Project: Season's Greetings, during Economic Crisis (1). Client: LippoBank
Project: Season's Greetings, during Economic Crisis (2). Client: LippoBank
Project: HP LaserJet 1100. Client: HP
Project: HP LaserJet L6 Gold. Client: HP
Project: HP Pavilion H618. Client: HP
Project: HP Buy & Dial Campaign. Client: HP
Project: HP Pavilion Home PC. Client: HP
Project: HP LaserJet Print Cartridge. Client: HP
Project: Recruitment Ad Campaign 2011. Client: AXIS
Project: Y2K Info Brochure. Client: Standard Chartered Bank
Project: Y2K Info Brochure. Client: Standard Chartered Bank
Project: Product Brochure for Processed Glass. Client: PT. Surya Adhitia Fortuna Glass
Project: Product Brochure for Processed Glass. Client: PT. Surya Adhitia Fortuna Glass
Project: Product Brochure for Processed Glass. Client: PT. Surya Adhitia Fortuna Glass
Project: Product Brochure for Aluminum Extrusions. Client: PT. Superex Raya
Project: Product Brochure for Aluminum Extrusions. Client: PT. Superex Raya
Project: Product Brochure for Aluminum Extrusions. Client: PT. Superex Raya
Product Brochure for Fiber Cement Roofs. Client: PT. Djabesmen
Product Brochure for Fiber Cement Roofs. Client: PT. Djabesmen
Product Brochure for Fiber Cement Roofs. Client: PT. Djabesmen
Product Brochure for Fiber Cement Roofs. Client: PT. Djabesmen
Product Brochure for Fiber Cement Roofs. Client: PT. Djabesmen
Product Brochure for Fiber Cement Roofs. Client: PT. Djabesmen
Product Brochure for Fiber Cement Roofs. Client: PT. Djabesmen
Product Brochure for Fiber Cement Roofs. Client: PT. Djabesmen
Project: Christmas Greeting Card. Client: EMI Records
Project: Christmas Greeting Card. Client: EMI Records
Project: Annual Report 1997. Client: Plaza Indonesia Realty
Project: Annual Report 1997. Client: Plaza Indonesia Realty
Project: Company Profile for a Teak Furniture Co. Client: Albisindo Timber
Project: Company Profile for a Teak Furniture Co. Client: Albisindo Timber
- Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group.
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group.
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group.
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group.
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group.
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group
Company Profile for Jakarta-based Djabex Trading Co, the Export Division of Djabesman Group
Project: Company Profile. Client: JAS Airport Ground Handling Services
Project: Company Profile. Client: JAS Airport Ground Handling Services
Project: Company Profile. Client: JAS Airport Ground Handling Services
Project: Company Profile. Client: JAS Airport Ground Handling Services
Project: Company Profile. Client: JAS Airport Ground Handling Services
Project: Company Profile. Client: JAS Airport Ground Handling Services
Project: Company Profile. Client: JAS Airport Ground Handling Services
Project: Company Profile. Client: JAS Airport Ground Handling Services
Project: Company Profile. Client: JAS Airport Ground Handling Services
Project: Company Profile. Client: JAS Airport Ground Handling Services
Project: In-House Monthly Publication. Client: AXIS Mobile Telecommunications
Project: In-House Monthly Publication. Client: AXIS Mobile Telecommunications
Project: In-House Monthly Publication. Client: AXIS Mobile Telecommunications
Project: In-House Monthly Publication. Client: AXIS Mobile Telecommunications
Indonesia Country Report, June 1990, World Executive Digest, Asian Business Magazine, Manila, The Philippines
Indonesia Country Report, June 1990. Covering the Economy, Business Landscape (Banking, Finance, Trade, Investment), Tourism
Indonesia Country Report, June 1990. Covering the Economy, Business Landscape (Banking, Finance, Trade, Investment), Tourism
Indonesia Country Report, June 1990. Covering the Economy, Business Landscape (Banking, Finance, Trade, Investment), Tourism
Asian Meetings & Incentives, Hong Kong-based Travel Magazine, Indonesia Correspondent, Mar/Apr '90 Edition
"Jakarta, Dawn of a New Vitality", Mar/Apr 1990 Edition, Asian Meetings & Incentives
"Jakarta, Dawn of a New Vitality", Mar/Apr 1990 Edition, Asian Meetings & Incentives
"Jakarta, Dawn of a New Vitality", Mar/Apr 1990 Edition, Asian Meetings & Incentives
"Jakarta, Dawn of a New Vitality", Mar/Apr 1990 Edition
"Jakarta, Dawn of a New Vitality", Mar/Apr 1990 Edition
"Jakarta, Dawn of a New Vitality", Mar/Apr 1990 Edition
"Jakarta, Dawn of a New Vitality", Mar/Apr 1990 Edition
"Jakarta, Dawn of a New Vitality", Mar/Apr 1990 Edition
Asian Meetings & Incentives, Hong Kong-based Travel Magazine, Indonesia Correspondent, May/Jun '90 Edition
"Under the Volcano: Bali Convention Center Opening", May/June 1990 Edition
"Under the Volcano: Bali Convention Center Opening", May/June 1990 Edition
Asian Meetings & Incentives, Hong Kong-based Travel Magazine, Indonesia Correspondent, May/Jun '90 Edition
"All systems go for Visit Indonesia Year 1991", Asian Mtgs & Incentives May/Jun 1990
"All systems go for Visit Indonesia Year 1991", Asian Mtgs & Incentives May/Jun 1990
"All systems go for Visit Indonesia Year 1991", Asian Mtgs & Incentives May/Jun 1990
“Studying Abroad: A Life-Altering Experience,” The Jakarta Post, March 24, 2009
“Singapore Airlines: Powerful lesson in brand building,” The Jakarta Post, April 22, 2009
“How much do we really know about Mexico?” Engage Hispanics Column, Media Post Blog, March 18, 2010
“Street-level Retail Innovation in Mexico City,” Engage Hispanics Column, Media Post, June 17, 2010
“Must use Spanish, Verdad? Not Necessarily!” Engage Hispanics Column, Media Post, July 15, 2010
Project: Website Design & Content. Client: FRANGIA Eco Chic, Sustainable Fashion Accessories
Project: Website Design & Content. Client: FRANGIA Eco Chic, Sustainable Fashion Accessories
Project: Website Design & Content. Client: FRANGIA Eco Chic, Sustainable Fashion Accessories
Project: Blog & Social Media Content Management. Client: FRANGIA Eco Chic, Sustainable Fashion Accessories
