Tag Archives: Country & Place Branding

Destination Branding | The 4C’s of Responsible Tourism in South Africa

Posted on October 5, 2011 by

In the world of do-good tourism, Costa Rica quickly comes to mind as a pioneer of a type of tourism that predominantly built on the idea of “low human impact and high community and environmental benefit.” In one word: Ecotourism! … Continue reading →

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Destination Branding | Creating a Country’s positive image [2]

Posted on October 1, 2011 by

Many consider The Incredible India Tourism Campaign to be the most successful nation branding effort in recent times. The multi-year and multi-million dollar campaign has been responsible for helping create a more positive image for India, from a country better … Continue reading →

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Destination Branding | Creating a Country’s positive image [1]

Posted on October 1, 2011 by

Many consider The Incredible India Tourism Campaign to be the most successful nation branding effort in recent times. The multi-year and multi-million dollar campaign has been responsible for helping create a more positive image for India, from a country better … Continue reading →

Posted in Ads, TVCs & Commercials, Destination Marketing, India | Tagged , , , , | Leave a comment

Destination & Place Branding | Taxis as unique as their host cities

Posted on September 4, 2011 by

I’ve always wanted to blog about taxis from around the world but never got around to complete the research, so I was happy to have stumbled upon this Yellow Cab City Poster series from Antrepo Design. Albeit only featuring taxis … Continue reading →

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Panama, Latin America’s Singapore… the little country that could

Posted on July 16, 2011 by

Singapore is often cited by many governments around the world as an ideal economic and nation building model. A tiny city-state of 5 with virtually no natural resources sandwiched between large countries, that has managed to successfully capitalize on its … Continue reading →

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Lighter side of branding | Swiss’ other attractions

Posted on May 25, 2011 by

Excellent Tourism Campaign for Switzerland’s other attractions, her cities. After all the mountainous country is not just about Alps, Chocolate and Watches. There’s more to it. Watch it. Entertaining!

Posted in Ads, TVCs & Commercials, Switzerland | Tagged , , , | Leave a comment