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Tag Archives: Destination Marketing
Lighter side of branding | Indonesia, the world’s best-kept secret
The brand that commissioned this TVC is less important, just pay attention to the imagery of Indonesia’s diverse natural offering. The scale and breadth is simply breathtaking. The good news is that Indonesia‘s relatively undiscovered. Yes, there’s of course Bali, … Continue reading
Destination Branding | Creating a Country’s positive image [2]
Many consider The Incredible India Tourism Campaign to be the most successful nation branding effort in recent times. The multi-year and multi-million dollar campaign has been responsible for helping create a more positive image for India, from a country better … Continue reading
Destination Branding | Creating a Country’s positive image [1]
Many consider The Incredible India Tourism Campaign to be the most successful nation branding effort in recent times. The multi-year and multi-million dollar campaign has been responsible for helping create a more positive image for India, from a country better … Continue reading