Daily Archives: March 10, 2011

Brand-Building | The ties that bound us… globally

Fantastic new Bank Paribas TVC that depicts how we are all bound together through a common rope. A constant heave and ho, tug of war.

Posted in Ads, TVCs & Commercials, France | Tagged , , , | Leave a comment

When unattractive animals sell skincare

Why a brand of skincare chose to have weird – well let’s put it into the proper context – ugly animals adorn its print campaign, is anybody’s guess. It’s clear, however, that the shock factor draws attention to this skincare. … Continue reading

Posted in Ads, TVCs & Commercials, USA | Tagged , , | Leave a comment