Daily Archives: March 27, 2011

Innovative Thinking | The visual delight of Bonsajo

This helps stimulate creative, out-of-the-box-thinking. Entitled “The Vanishing Point” from Bonsajo, a visual performance unit from Japan. Not convinced? Just watch the video. Enjoy!

Posted in Architecture & Design, Art, Japan | Tagged | Leave a comment

Logo & Corporate Identity | Sail away. Separated at birth?

Different organizations brought together via similar language of color and shape, communicated through their corporate logo. Sheer coincidence? Or copycats? Hey, in the era of internet, anything is possible! An ever changing, ever amassing encyclopedia of visual identity is just a … Continue reading

Posted in Indonesia, Switzerland, USA | Tagged , , | Leave a comment

"A Great Way to Fly" tagline doppelgängers. Who coined it first?

In my research work on brand taglines, slogans and mottos, I expected to stumble upon similar sounding statements, or those that carried the same messages. I did not, however, expect to find the exact same statements from the same industry. … Continue reading

Posted in Ads, TVCs & Commercials, Greenland, Singapore | Tagged , , , | 1 Comment

Brand-Building | The Art of Taglines, Slogans, and Mottos… [44]

I thought it’d be interesting to zoom in on taglines, a statement that essentially captures your brand promise. Variations on taglines, include slogans and mottos, which I won’t go into detail, but instead I’ll highlight some of the more memorable ones … Continue reading

Posted in Ads, TVCs & Commercials, USA | Tagged , , | Leave a comment

Logos & Corporate Identity | Red swirl doppelgängers.

Different organizations brought together via similar language of color and shape, communicated through their corporate logo. Sheer coincidence? Or copycats? Hey, in the era of internet, anything is possible! An ever changing, ever amassing encyclopedia of visual identity is just a … Continue reading

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Quote of the Day | On self improvement

Edward Kennedy “Duke” Ellington (1899 – 1974): American Jazz Legend, composer, pianist, and big band leader. Ellington wrote over 1,000 compositions. In the words of Bob Blumenthal of The Boston Globe “In the century since his birth, there has been no … Continue reading

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Quote of the Day | On the meaning of business

Sir Winston Churchill (1874 – 1965): British politician and statesman known for his leadership of the United Kingdom during the Second World War (WWII). Widely regarded as one of the great wartime leaders. Words from luminaries and thought leaders – both … Continue reading

Posted in Quotes & Thoughts, UK | Leave a comment