Lighter side of branding | Change is tough… but inevitable. Even dogs get it…

We hear it so often, we no longer internalize the meaning anymore… “The only constant (in life) is CHANGE!” Well, here’s a TVC for Hutch Cellphone Provider of India, that back in 2008 changed flags, when it was gobbled up by Vodafone.

Change is challenging at first, but eventually we embrace it. Even adorable little dogs get it… Watch it! It’s a fun piece!

Inspiration: The Yellow Monk Blog

About dianhasan

Brand Storyteller, Travel Writer, Speaker, Creative Writer & Thinker - avid observer of randomness in everyday life - Sustainable Business, Eco Matters, Sustainable Urban Issues, Architecture, Heritage Conservation, Innovation & Brand-Strategy, Cross-Cultural Communications, Travel, Tourism & Lifestyle.
This entry was posted in Ads, TVCs & Commercials, Brand-Building & Culture, India, Innovation & Brand Strategy and tagged , , , . Bookmark the permalink.

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