Lighter side of branding | Because cleaing up after your dog makes for a beautiful city (view)

The City of Belgrade in Serbia launched a PSA to raise awareness about keeping the city clean. So attention all dog owners! Please bend over and clean up after your dog!

City Of Belgrade: Clean after your dog, 3City Of Belgrade: Clean after your dog, 2City Of Belgrade: Clean after your dog, 4

Advertising Agency: McCann Erickson Belgrade, Serbia
Creative Directors: Jana Savic Rastovac, Vladimir Cosic
Art Directors: Marija Milankovic, Lidija Milovanovic
Copywriter: Marija Milankovic
Photographer: Marko Savic
New business manager: Milos Stankovic
Published: August 2011

Inspiration: Ads of the World

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About dianhasan

Brand Storyteller, Travel Writer, Speaker, Creative Writer & Thinker - avid observer of randomness in everyday life - Sustainable Business, Eco Matters, Sustainable Urban Issues, Architecture, Heritage Conservation, Innovation & Brand-Strategy, Cross-Cultural Communications, Travel, Tourism & Lifestyle.
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