Daily Archives: September 22, 2011

Brand Builders and their Craft | On designing Brands that satisfy all stakeholders

To explain the world of branding in the most simplified language and easy-to-understand format, there are essentially 2 main parties involved; The Brand-Owners; and The Brand Audience (yes, the consumers). But there is a 3rd party, which acts as a … Continue reading

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Brand Builders and their Craft | On attaining Brand Love

To explain the world of branding in the most simplified language and easy-to-understand format, there are essentially 2 main parties involved; The Brand-Owners; and The Brand Audience (yes, the consumers). But there is a 3rd party, which acts as a … Continue reading

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Brand Builders and their Craft | On the Importance of Brand Design

To explain the world of branding in the most simplified language and easy-to-understand format, there are essentially 2 main parties involved; The Brand-Owners; and The Brand Audience (yes, the consumers). But there is a 3rd party, which acts as a … Continue reading

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Quotes + Thoughts | On seeing things anew

When was the last time you saw something for the first time I found this beautiful quote while researching ecotourism and nature-based tourism in a website for a Luxury Tented Ecolodge in the Galapagos Islands, Ecuador. Of course it was referring to the … Continue reading

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