Go behind the scenes of Toyota’s latest Prius Family TV spot and learn how many people came together to create a 17-foot-tall person. The Prius Family is growing: Which family member is your favorite?
Not long ago, there was one model of Prius for everyone to share. But now that one Prius has become a family: There’s one for everyone. There’s the original one, the bigger one, the smaller one and the one that plugs in. They’re all a little different, just like us. And here is the end product, great-looking animation in a playful TVC: