Logo & Corporate Identity | Swirl doppelgängers [1]

PhotobucketUploaded from the Photobucket iPad AppUploaded from the Photobucket iPad AppPhotobucketUploaded from the Photobucket iPad AppUploaded from the Photobucket iPad AppPhotobucketUploaded from the Photobucket iPad AppLogo_Dreamstime_dian-hasan-branding_2

Scottsdale Conventions & Visitors Bureau, AZ; Sari Roti, Indonesian Brand of Bread and Baked Goods; Inspire Virtual Library, Indiana; Cartoonist Hugh MacLeod’s Website, Gaping Void; Islas Airways, Regional Airline serving the Canary Islands, Spain; KATA Camera Bags, Photography Bags & Gear, Israel; Helios Education FoundationSEGA Dreamcast, Video Game System, Japan; AzCal Investment Firm, a logo concept designed by Edward O’Dell.   

This is Part 2 of the swirl doppelgängers series (click here to see Part 2).

Destination-Branding_Scottsdale_AZ_US_city-of-scottsdale-surreal-print-03 Destination-Branding_Scottsdale_AZ_US_city-of-scottsdale-surreal-print-02 Destination-Branding_Scottsdale_AZ_US_city-of-scottsdale-surreal-print-01

There’s an old French proverb: “Plus ça change, plus c’est la même chose,” first coined by French columnist and novelist Alphonse Karr (1808-1890), which loosely translates to: “The more we change, the more we stay the same.”

Before the internet, we all operated in virtual seclusion and isolation, as individuals in our world. Collaboration only occurred in Multinational Corporations that operated across different countries and cultures. In the business world, ideas and innovation spread in limitation, only to organizations that had the resources and means to communicate

Fast forward to the Internet and Social Media era, connecting the human race like never before in history, like a labyrinth of busy bees.

Facebook, Twitter, Linked-INGroupon, and Crowdsourcing are becoming a common part of our vocabulary and lifestyle… through which mediums we are connected through our work, and the objects that inspire us. And for all the children born in internet era, life without it is simply unfathomable.

PhotobucketUploaded from the Photobucket iPad AppPhotobucketUploaded from the Photobucket iPad AppUploaded from the Photobucket iPad AppUploaded from the Photobucket iPad AppUploaded from the Photobucket iPad AppUploaded from the Photobucket iPad AppUploaded from the Photobucket iPad AppLogo_Dreamstime_dian-hasan-branding_1Uploaded from the Photobucket iPad AppPhotobucket

I’ve been on a personal mission myself, in pursuit of suspiciously similar looking Logos and Corporate Identities. A fruitful quest to date, having come across myriad doppelgängers, look-alikes, wannabes, copies, or plain plagiarism. Sheer coincidence? Or copycats? An ever changing, ever amassing encyclopedia of visual identity is just a click away.

Turns out being a true original is increasingly difficult, if not virtually impossible.

Inspiration: AZ Central; Riester

About dianhasan

Brand Storyteller, Travel Writer, Speaker, Creative Writer & Thinker - avid observer of randomness in everyday life - Sustainable Business, Eco Matters, Sustainable Urban Issues, Architecture, Heritage Conservation, Innovation & Brand-Strategy, Cross-Cultural Communications, Travel, Tourism & Lifestyle.
This entry was posted in Indonesia, Israel, Japan, Spain, USA and tagged , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s