This TVC ran during the 2012 Superbowl. VW‘s campaign this year focused on canines. If you remember last year’s VW TVC which came out a winner, as a YouTube sensation even before the Superbowl was aired. That TVC featured a little kid donned in a Darth Vader suit who was testing his celestial force.
So listen carefully to the canine choir and you’ll hear a similar tune.
In case you’ve forgotten about last year’s “Empire Strikes Back” TVC, here it is again.