Daily Archives: April 14, 2012

Lighter side of branding | An umbrella you don’t need to hold

The Nubrella is a hands-free umbrella that can supposedly withstand winds of up to 50 mph. Invented by Alan Kaufman of Florida. Inspiration: Like Cool

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Quotes + Thoughts | David Armano on experiential brand building [2]

I believe that logic + emotion are a winning combination. When useful and useable meet delight – great things happen. It’s about balance.” ~ David Armano, EVP Global Innovation & Integration, Edelman Digital, NYC Inspiration: Inspire UX, Inspire UX

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Quotes + Thoughts | David Armano on experiential brand building [1]

I believe that logic + emotion are a winning combination. When useful and useable meet delight – great things happen. It’s about balance.” ~ David Armano, EVP Global Innovation & Integration, Edelman Digital, NYC Inspiration: Inspire UX, Inspire UX

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Quotes + Thoughts | The Power of Storytelling in Business and Brand-Building [11] –

Essentially, a story expresses how and why life changes.”  ~ Robert McKee, Author, Screenwriter, Thought Leader Inspiration: Quimica Visual, The Story of Telling, Jack Malcolm

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Quotes + Thoughts | The Power of Storytelling in Business and Brand-Building [10]

  Storytelling is the most powerful way to put ideas into the world today.” ~ Robert McKee, Author, Screenwriter, Thought Leader Inspiration: Quimica Visual, The Story of Telling, Jack Malcolm

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Quotes + Thoughts | The Power of Storytelling in Business and Brand-Building [9]

Good story means something worth telling that the world wants to hear.” ~ Robert McKee, Author, Screenwriter, Thought Leader Inspiration: Quimica Visual, The Story of Telling, Jack Malcolm

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Lighter side of branding | Even a shoe repairman knows branding

Inspiration: The Story of Telling

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