Daily Archives: April 15, 2012

Lighter side of branding | A surprising PSA for society’s most unlikely audience

As hilarious or demeaning as this PSA seems, it’s real, and serves to address an alarming statistic that is afflicting senior citizens in Florida (unsure whether it’s nationwide as well!??) This charming number is brought to us by DDB NY … Continue reading

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Lighter side of branding | Hair-raising window cleaners in NYC, circa 1938

If you’ve ever wondered how they cleaned windows on the world’s longest reigning skyscraper, the 102-floor Empire State Building, watch this video. This was long before the invention of gondola systems that is hoisted up and down the building’s exterior.

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Logo & Corporate Identity | Hub doppelgängers

Toronto Pearson International Airport; Fraport, the Airport Services Company that operates Frankfurt International Airport, Germany; FrieslandCampina, Dutch Dairy Cooperative, the result of a merge between Royal Friesland Foods and Campina, with brands that include Friesche Vlag, Chocomel, Fristi, Dutch lady, Appelsientje, Milner, … Continue reading

Posted in Canada, Germany, The Netherlands, Uruguay | Tagged , , , | Leave a comment