Monthly Archives: December 2012

Destination Branding | Pursuing innovation to her shores, using Irish luck [2]

The related TVC that formed part of the IDA Ireland‘s “Innovation Comes Naturally“ Campaign. The Ireland campaign was developed at McConnells, Dublin, by creative director/copywriter Laurence Keogh and creative director/art director Tim Mudie. Media planning and buying in the United … Continue reading

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Quotes + Thoughts | On the best way of doing business

I stumbled upon this quote in b2me‘s website, a UK-bsaed Tourism Brand Consulting Co. How appropriate! We all know that regardless of the digital era, the most effective and impactful way of building business is through personal relationships. Whether it’s … Continue reading

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Destination Branding | Pursuing innovation to her shores, using Irish luck [1]

Quick, what comes to mind when I throw at you the name Ireland? If you follow international business news your answer today would probably be quite different from say four years ago, pre global recession. In those days, Ireland was … Continue reading

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Logo + Corporate Identity | Enclosed letters

Van Ride, Troy, Michigan, USA; Alltell Wireless Communications, Little Rock, Arkansas; Arketi Group, Technology PR & Digital Marketing, Atlanta, GA; EDS (Electronic Data Systems), now part of HP; New York City’s MTA (Metropolitan Transit Authority); Manitowoc Industrial Group, Canada; M2 Optics, North Carolina, USA; Merrell, Hiking … Continue reading

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Logo + Corporate Identity | Geometric exploration [2]

    Duran Machinery Manufacturer of high quality Folder Gluers, USA; Mercury Credit Card Payment Solutions; IFFO, Diversified UAE-based Business Group of FMCG (Fast Moving Consumer Goods) and other business ventures; Brookfield Homes, US-based Homebuilders; Home Builders Association of Metropolitan Harrisburg, Harrisburg, PA, … Continue reading

Posted in Argentina, Australia, Belgium, Canada, Czech Republic, Ecuador, France, Germany, Hungary, Ireland, Italy, Mexico, Nigeria, Poland, Romania, Russia, Singapore, Slovakia, South Korea, Spain, The Netherlands, UAE, UK, USA | Tagged , , , , , , | Leave a comment

Quotes + Thoughts | Wilde on Identity

“Be yourself. Everyone else is already taken.“ ~ Oscar Wilde, Irish Author + Poet [1854 – 1900] For other Oscar Wilde quotes, please click here. Inspiration: Etsy

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Logo + Corporate Identity | Streaks galore

  CSR Plc, UK; VIPAR Heavy Duty, USA; Brandt Engineering, a company that  designs, builds, services and retrofits energy-efficient building systems; Air Force Federal Credit Union, USA; Aloha Federal Credit Union, HI, USA; Northern Light Venture Capital Firm, Shanghai, China; Dean Pumps, … Continue reading

Posted in Australia, Bangladesh, Belgium, Brazil, Canada, China, Denmark, France, Germany, Hong Kong, India, Indonesia, Ireland, Lebanon, Macau, Morocco, Mozambique, New Zealand, Russia, Singapore, South Korea, Spain, Switzerland, The Netherlands, UK, USA | Tagged , , , , , , | Leave a comment

Logo + Corporate Identity | Quadrants

Equity Office, US-based office property search engine, careers and investor relations; Provident Credit Union, San Francisco Bay Area; Hochschule Niederrhein (Niederrhein University of Applied Sciences), Germany; Quadrant Plastic Engineering, Lenzburg, Switzerland; AGX Axis Graphics, online image bank by Prague-based photographer and graphic … Continue reading

Posted in Chile, Colombia, Czech Republic, Finland, Germany, India, Poland, Russia, Switzerland, The Netherlands, USA | Tagged , , , , , , , | Leave a comment

Logo + Corporate Identity | Enclosed bars

  Australia-based Wilson Parking; Bank Windhoek, Namibia. Banco Fiat, Brazil, FAGOR Kitchen Equipment, Spain. Rudder Property Group, NYC-based Commercial Real Estate Brokerage Firm; Millpark Business School, Johannesburg, South Africa; NSS Labs, Test-Based Research & Advisory Services, Carlsbad, CA. Jakarta-based Bank DKI, … Continue reading

Posted in Argentina, Australia, Brazil, China, Germany, Hong Kong, India, Indonesia, Italy, Saudi Arabia, Singapore, South Africa, Spain, Switzerland, UK, USA | Tagged , , , , , , | Leave a comment

Lighter side of branding | Slicing up dictators…

If ever you’ve hated dictators, now’s your chance to slice ’em up! These print ads are the work of Amnesty International for a campaign to celebrate their 50th anniversary. It’s an head turning, eye grabbing work. Bravo! From the creative … Continue reading

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