Daily Archives: January 29, 2013

Lighter side of branding | Graphics galore…

Bookworld Logo Animation from Interbrand on Vimeo. Fascinating animation and graphics for Australian bookseller, Bookworld. Inspiration: Brand New; Design Bull

Posted in Ads, TVCs & Commercials, Australia | Tagged , , , , , , | Leave a comment

Brand building | What’s in a name… ?

“An identity in its most basic form is a name. The next layer is the way you present it. That’s the clever bit; conveying a message through a name. If you can build an identity in black and white, with … Continue reading

Posted in Quotes & Thoughts, UK | Tagged , | Leave a comment