Daily Archives: January 6, 2016

Black + White Test | Pointy flowers [2]

The best advise I’ve received on logo design was from my seasoned Graphic Design business partner: the easiest and fastest way to avoid doppelgängers and lookalike logos is… SUBJECT IT TO THE BLACK & WHITE TEST!! A powerful tool to test … Continue reading

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Lighter side of branding | Because you never outlive your automotive dream

You know why there’s such a special bond us humans have w/ cars right? Well because next to home ownership, the car is our biggest asset acquisition throughout our adult life. And although very few of us care to admit … Continue reading

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