Category Archives: Social Media

Brand-building & Social Media | How Social Media impacts your brand [1]

We all know how Social Media is impacting our lives. It helps us stay connected, or overly connected… in more ways than one. The precise definition depends on anyone’s vantage point. It’s an extension of ourselves in the digital space, … Continue reading

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Decoding Indonesia’s Economy: intriguing insights from McKinsey [3]

Still on the same subject of unraveling the mystery called Indonesia, here’s an interesting fact on Indonesia’s Social Media landscape. As presented via an Infographics from Michael Sadowski of NYC-based brand24 Social Media Monitoring and Analytics Firm. Mindboggling growth patterns, excellent growth … Continue reading

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Infographics | How to seek and engage Brand Advocates

An interesting piece and accompanying infographic on Brand Advocates and how Brand Owners and Brand Builders should approach them for their invaluable role in today’s social media-driven consumer landscape. Written by Pat McCarthy of WOM (Word of Mouth), as published … Continue reading

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Stats + Figs | Indonesia’s Digital Media Explosion [2]

Inspiration: Penn Olson

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Stats + Figs | Indonesia’s Digital Media Explosion [1]

Indonesia is a treasure trove of mind-boggling, logic-defying stats. From the superlatives, as home to the world’s 4th largest population, to its biggest archipelago. A quick peek into the intangible cyberspace, specifically in digital, as this infographic demonstrates, there’s a … Continue reading

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Social Media & Brand Building | Recent findings impacting consumer behavior

As Social Media proliferates the media landscape and kidnaps our attention and time, it’s bringing with it changes that were unimaginable just recently. Consumers are starting to expect a social experience online. The explosion in social media marketing has led … Continue reading

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Social Media & Brand Building | Should malls go social?

An interesting piece by Brian Quinton on Social Media and Mall Owners/Developers, a group which was previously thought less likely to benefit from social media, as it was always the retail brands that were considered suitable for the social media … Continue reading

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