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Category Archives: Hungary
Logo + Corporate Identity | Geometric exploration [2]
Duran Machinery Manufacturer of high quality Folder Gluers, USA; Mercury Credit Card Payment Solutions; IFFO, Diversified UAE-based Business Group of FMCG (Fast Moving Consumer Goods) and other business ventures; Brookfield Homes, US-based Homebuilders; Home Builders Association of Metropolitan Harrisburg, Harrisburg, PA, … Continue reading
Posted in Argentina, Australia, Belgium, Canada, Czech Republic, Ecuador, France, Germany, Hungary, Ireland, Italy, Mexico, Nigeria, Poland, Romania, Russia, Singapore, Slovakia, South Korea, Spain, The Netherlands, UAE, UK, USA
Tagged Brand Building, Culture Code, Design, Graphic Design, Innovation & Brand Strategy, Logo & Corporate Identity, Role of Culture in Brand-Building
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Airline Branding | A sky (and tarmac) full of fascinating brand stories…
As with my previous posts on the subject of Airline Brand Strategy, I stumbled upon a list of airlines that have recently ceased operations (published in Die Cast Aircraft Forum). And while there are brand names that most people have … Continue reading
Posted in Australia, Belgium, Denmark, Germany, Hungary, Indonesia, Italy, Mexico, Spain, USA, Zimbabwe
Tagged Airline Innovation & Brand Strategy, Brand Building, Brand Storytelling, Culture Code
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Quotes + Thoughts | Albert Szent-Györgyi on innovation
Discovery consists of seeing what everybody has seen and thinking what nobody has thought. ~ Albert Szent-Györgyi [1893 – 1986], Hungarian physiologist, Nobel Prize recipient in Physiology or Medicine, 1937. He is credited with discovering vitamin C and the components … Continue reading
Posted in Hungary, USA
Tagged Culture Code, Innovation & Brand Strategy, Quotes & Thoughts, Words of Wisdom
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Quotes + Thoughts | László Moholy-Nagy on design
Design is not a profession but an attitude.” ~ László Moholy-Nagy [1895 – 1946], Hungarian painter, photographer, and professor in the Bauhaus school Inspiration: Design by Design
Posted in Hungary
Tagged Brand Building, Culture Code, Design, Innovation & Brand Strategy
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How much does $1 buy around the world?
Ever wondered how far your money stretches? The value of money varies across the world. That’s why I was pleasantly surprised to stumble upon a story from Lonely Planet that looked at answering the simple question: “How much is US$1.00 … Continue reading
Lighter side of branding | McD’s book burger
Inspiration: My Modern Met
Brand Building | Owning the color purple
More on the role of color and branding. The two are inseparable. Without dwelling too much on the subject, as I’ve covered it in depth, but allow me to just point out that when “culture” is thrown in, the whole … Continue reading
Logo & Corporate Identity | Bull’s eye doppelgängers [4]
Who’s inspiring whom? The internet has brought the world to our fingertips like never before. Images that we’ve never had access to, or could only see on TV or read in the news irregularly and without our control, are now … Continue reading
Posted in Canada, China, Dubai, France, Germany, Hungary, Japan, Malaysia, Singapore, The Netherlands, The Philippines, UAE, UK, USA
Tagged Brand Building, Innovation & Brand Strategy, Logo & Corporate Identity
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Logo & Corporate Identity | Brought to you by the letter "C". Separated at birth?
If you think logos and corporate identity and any other brand logos are truly original these days… think again. There’s plenty company, the world over. Whether doppelgängers, look-alikes, wannabes, copies, or plain plagiarism, similarities abound. Sheer coincidence? Or copycats? Hey, in … Continue reading
Posted in Hungary, Spain, USA
Tagged Brand Building, Innovation & Brand Strategy, Logo & Corporate Identity
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