Category Archives: Canada

Logo + Corporate Identity | Geometric exploration [5]

Posted on November 2, 2013 by dianhasan

MW Medical Clinic, Singapore; Evonik Chemicals, Germany; Aristo Development, Cyprus; Matmon Graphic Design, Little Rock, AR, USA;  MW Medical,  Clinic and EMR (Emergency Medical Response) Services, Singapore; Aristo Solutions, Thailand, Arista Data Systems, Stamford, CT, USA; Aristo Developers, Cyprus; Aristo … Continue reading →

Posted in Australia, Canada, China, Cyprus, Finland, Germany, Hong Kong, India, Indonesia, Italy, Japan, Malaysia, New Zealand, Portugal, Singapore, Spain, The Philippines, UAE, UK, USA | Tagged , , , , , , | Leave a comment

Hotel Branding | ALTternative brand-building route to target Gen Y [4]

Posted on September 12, 2013 by dianhasan

Still on Canadian boutique hotel company, ALT Hotels that promotes itself through their cheeky “We Do Less” campaign. ALT Hotels which may be low on amenities and facilities, but no doubt high on personality and attitude, demonstrates how it stays … Continue reading →

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Logo + Corporate Identity | Doodles galore

Posted on September 11, 2013 by dianhasan

Reliance Staffing & Recruiting, with four offices across Virginia, USA; Evisu, Japanese Fashion Brand of Casual Attire and Shoes; Bern Capital Impressions, old logo of Investment and Tourism Promotion Board of Bern (Wirtschaftsraum Bern), the Capital of Switzerland (this old logo featured … Continue reading →

Posted in Canada, Catalonia, Chile, Ireland, Japan, Singapore, Spain, Switzerland, UK, USA | Tagged , , , , , , | Leave a comment

Hotel Branding | ALTternative brand-building route to target Gen Y [3]

Posted on September 8, 2013 by dianhasan

More exemplary work for ALT Hotels’ “We Do Less” campaign. This Canadian hotel targets Gen-Y, and stays relevant by understanding the right brand communication. The result is this unique campaign and the print ad poster series. Very much in line … Continue reading →

Posted in Ads, TVCs & Commercials, Canada | Tagged , , , | 1 Comment

Hotel Branding | ALTternative brand-building route to target Gen Y [2]

Posted on September 8, 2013 by dianhasan

More exemplary work for ALT Hotels’ “We Do Less” campaign. This Canadian hotel targets Gen-Y, and stays relevant by understanding the right brand communication. The result is this unique campaign and the print ad poster series. Very much in line … Continue reading →

Posted in Ads, TVCs & Commercials, Canada | Tagged , , , | 1 Comment

Hotel Branding | ALTternative brand-building route to target Gen Y [1]

Posted on September 7, 2013 by dianhasan

I stumbled upon an interesting brand communication strategy for a Canadian hotel that targets Gen-Y, and how they stay relevant. Understanding what this new generation of travelers really need has been Montreal-based ALT Hotels main mission. It’s all the more intriguing … Continue reading →

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Logo + Corporate Identity | Geometric exploration [4]

Posted on September 6, 2013 by dianhasan

  Shenk Inmobiliaria Real Estate Co., Argentina; Bangkok, Thailand-based PACE Property Development Co.; Stichting Uitwisseling, traineeship and practical training placements in the agricultural sector, Alkmaar, The Netherlands; Integral Inmobiliaria Real Estate Co., Santo Domingo, Dominican Republic; Alliant Power Diesel Parts Distributor … Continue reading →

Posted in Argentina, Australia, Canada, China, Germany, Hong Kong, India, Indonesia, Japan, Mexico, Serbia, Singapore, Spain, Thailand, The Netherlands, UK, USA | Tagged , , , , , , , | Leave a comment

Logo + Corporate Identity | Lululemon has company…

Posted on February 4, 2013 by dianhasan

Canadian brand Lululemon Yoga Apparel and Lifestyle; Caixa Sabadell Bank (now renamed as Unnim Bank, part of Spanish Banking Group, BBVA.   The art of capturing an entire company’s ideas, ethos, knowledge and the future in one logo and corporate … Continue reading →

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Logo + Corporate Identity | Circle coterie doppelgängers

Posted on January 24, 2013 by dianhasan

Lipitor, Cholesterol Reduction Medication, Pfizer Pharmaceuticals, USA.; Seattle Center, originally built for the 1962 World’s Fair, the 74-acre Seattle Center is a park, arts, and entertainment center in Seattle, Washington; Daylife, a cloud storage solutions service, USA; CPA Global; Singapore-based Global Brand Forum; Birmingham International Airport, UK; PTK … Continue reading →

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Logo + Corporate Identity | Geometric exploration [3]

Posted on January 16, 2013 by dianhasan

   ACATS, Oracle Database Solutions, Belgium; Wachovia Bank (which is now part of Wells Fargo Banking Group), USA; Park Ridge Construction, Fort Saskatchewan, Alberta, Canada; Top Tech Execs Awards, an annual event organized by San Diego Magazine, CA, USA; Iron Mountain, Information Storage & … Continue reading →

Posted in Abu Dhabi, Brazil, Canada, Colombia, Indonesia, Italy, Japan, Lithuania, Malaysia, Mexico, Serbia, Taiwan, The Netherlands, UAE, UK, USA, Venezuela | Tagged , , , , , , | Leave a comment